Hybrid Medical Animation xray animation (3)

Hybrid Medical Animation xray animation (2)

Hybrid Medical Animation xray animation (1)

Hybrid Medical Animation xray animation (4)

X-ray Body in Motion – Yoga from hybrid medical animation on Vimeo.

As an art director at my previous job at a pharmaceutical advertising agency, I had the great opportunity to work with and use the incredible talent of Hybrid Medical Animation. They recently developed a shading system that achieves a realistic representation of radiological imaging. Here they show us the skeleton in motion going through various yoga poses.

Hybrid says of their piece,

Our goal for this piece was to create a realistic representation of radiological (x-ray) imaging. Instead of just creating a still image, however, we wanted to combine the beautiful moves of yoga with this new visual approach to bring the full human skeleton to life.

Technical challenges included aspects such as achieving proper bone densities and representing actual bone marrow inside each individual bone.

View more of Hybrid’s animation at hybridmedicalanimation.com!